The internet has opened up a world of opportunities for people to work and earn an income online. With an increasing number of Kenyans gaining access to stable internet connections, online jobs in Kenya present an excellent way to work remotely and flexibly. The global demand for freelance services also continues to grow rapidly across…
Introduction to Swagbucks Kenya and how it works Swagbucks is one of the most popular rewards and loyalty programs available online. It allows users to earn cash back and rewards for doing various online activities such as: For every activity completed, users earn points called “SB” which can then be redeemed for gift cards to…
The Safaricom affiliate program is a great way to earn money by promoting Safaricom products and services. Whether you are a travel advisor, blogger, or an individual with a strong online presence, the Safaricom affiliate program offers an attractive opportunity to earn commissions. Here’s a detailed discussion of the Safaricom affiliate program, including how to…
Introduction to Billboard Advertising in Kenya Billboard advertising refers to marketing or ads that companies place on large format outdoor signage positioned at high visibility locations. In Kenya, billboard ads have become an impactful advertising medium – especially in urban areas and along major highways. Key advantages of billboard advertising for brands in the Kenyan…
Newspaper advertising remains one of the key traditional advertising mediums in Kenya with significant reach and impact. Major newspapers like the Daily Nation and the Standard have daily circulations over 100,000 copies, covering both urban and rural areas across Kenya. Compared to other media like television and radio, print newspaper ads also offer a lasting…
Overview of Radio Advertising in Kenya Radio is the #2 media channel by ad spend in Kenya, commanding over 22% of total pie with over 8 billion KES invested in 2019. Its flexibility, cost efficiency and creative potential make it highly popular. Over 90% of Kenyan households own a radio making it an inclusive medium….
Overview of TV advertising in Kenya TV advertising is an important and growing medium in Kenya. Over 90% of households in urban areas own a TV, making it an effective way to reach consumers across the country. Major TV stations include Citizen TV, NTV, KTN, KBC, and local language stations. TV ad spend has increased…
Over the past decade, digital marketing in Kenya has exploded in popularity. With increasing internet and smartphone penetration, Kenyan consumers are spending more and more time engaging with digital content and platforms. This seismic shift presents a huge opportunity for businesses looking to reach this engaged audience. It’s estimated there are over 50 million internet…
Kenya is a hub of entrepreneurship, with numerous websites dedicated to providing information, resources, and support for entrepreneurs. In this blog post, we will discuss the top entrepreneur websites in Kenya, focusing on their unique features and offerings. 1. Biznews.co.ke Founded in 2013 by Abel Muhatia, Biznews is an online media agency providing news and…
Getting more traffic to your website is crucial for any business looking to grow its online presence in Kenya. As the owner of Marketing.ke, I have extensive experience helping companies improve their search engine optimization (SEO) and digital marketing efforts to drive qualified visitors to their sites. With over a decade of working with Kenyan…