Newspaper advertising remains one of the key traditional advertising mediums in Kenya with significant reach and impact. Major newspapers like the Daily Nation and the Standard have daily circulations over 100,000 copies, covering both urban and rural areas across Kenya. Compared to other media like television and radio, print newspaper ads also offer a lasting…
Overview of Radio Advertising in Kenya Radio is the #2 media channel by ad spend in Kenya, commanding over 22% of total pie with over 8 billion KES invested in 2019. Its flexibility, cost efficiency and creative potential make it highly popular. Over 90% of Kenyan households own a radio making it an inclusive medium….
Overview of TV advertising in Kenya TV advertising is an important and growing medium in Kenya. Over 90% of households in urban areas own a TV, making it an effective way to reach consumers across the country. Major TV stations include Citizen TV, NTV, KTN, KBC, and local language stations. TV ad spend has increased…
Over the past decade, digital marketing in Kenya has exploded in popularity. With increasing internet and smartphone penetration, Kenyan consumers are spending more and more time engaging with digital content and platforms. This seismic shift presents a huge opportunity for businesses looking to reach this engaged audience. It’s estimated there are over 50 million internet…
Kenya is a hub of entrepreneurship, with numerous websites dedicated to providing information, resources, and support for entrepreneurs. In this blog post, we will discuss the top entrepreneur websites in Kenya, focusing on their unique features and offerings. 1. Biznews.co.ke Founded in 2013 by Abel Muhatia, Biznews is an online media agency providing news and…
Getting more traffic to your website is crucial for any business looking to grow its online presence in Kenya. As the owner of Marketing.ke, I have extensive experience helping companies improve their search engine optimization (SEO) and digital marketing efforts to drive qualified visitors to their sites. With over a decade of working with Kenyan…
Online jobs provide a great opportunity for people in Kenya to earn an income working remotely from home. The flexibility, convenience, and potential to earn in foreign currencies make online work appealing. This article will highlight 11 of the best online jobs Kenyans can do to earn hourly wages without requiring special expertise. Whether you…
For many Kenyans, the traditional 9-to-5 grind no longer defines an ideal career. Enter the exciting world of freelancing, where skilled individuals like you can chart your own professional course and thrive on passion projects. But with top freelance platforms in Kenya bursting onto the scene, choosing the right one can feel overwhelming. This comprehensive…
There are more online income opportunities available today for Kenyan freelancers than ever before. The internet provides access to a global marketplace for skilled professionals in nearly every industry. This guide will explore the most promising freelance jobs for Kenyans looking to earn income online. Popular Online Income Opportunities for Kenyan Freelancers Some of the…
Equity Bank is a Kenyan banking powerhouse, renowned for its diverse financial products and services tailored to cater to a wide range of needs. When it comes to borrowing, Equity Bank doesn’t disappoint, offering a plethora of loan options to empower individuals and businesses alike. Whether you’re a salaried professional seeking a personal loan to…